FOMO AGENCY | BUSINESS STRATEGY CONSULTANTS

PRIVACY POLICY

We take privacy and data security very seriously. See below exactly how we use your data, and the steps we take to protect your information.

Last updated 05/15/2023

Welcome to the FOMO agency® LLC privacy policy. We (FOMO agency) are committed to protecting personally identifiable information you may provide us through the Website. We encourage you to read this policy thoroughly and reach out if you have any questions or concerns. This Privacy Policy describes how your personal information is collected, used, and shared when you visit, interact, or make a purchase from https://fomoagency.com/ (the “Site”). This Privacy Policy applies only to information we collect through the Website and does not apply to our collection of information from other sources. This Privacy Policy, together with the Terms & Conditions on our Site, set forth the general rules and policies governing your use of our Site. Depending on your activities when visiting our Site, you may be required to agree to additional terms and conditions.

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
“Website analytics” helps us improve the overall user experience and shows us how visitors use our website.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and information you submit to the Site, for example, to download a piece of content, subscribe to newsletters, or fill out forms.

TECHNOLOGIES WE USE TO INTERACT WITH USER INFORMATION

We use the following technologies to interact with user information:

Cloudflare: We use Cloudflare as a Content Delivery Network to boost website speeds. Cloudflare collects device information such as your IP address, device type, and browser type. You can read more about how Cloudflare uses your Personal Information here: https://www.cloudflare.com/privacypolicy/.
Google Workspace: We use Google Workspace for emails, calendar, docs, sheets, and other functions. Google Workspace collects and processes personal information such as your name, email address, and IP address. You can read more about how Google Workspace uses your Personal Information here: https://policies.google.com/privacy/.
Hubspot: We use Hubspot as a CRM and email marketing tool. Hubspot collects and processes personal information such as your name, email address, and IP address. You can review their privacy policy here: https://legal.hubspot.com/privacy-policy.
Plausible: We use Plausible to measure and monitor our web analytics. Plausible is an open-source, privacy respecting alternative to Google Analytics. Plausible does not use any cookies or track your IP address. You can review how Plausible handles user data here: Plausible data policy: https://plausible.io/data-policy
Security technology: We use security technology to make the Site more secure and resilient to nefarious actors. The technology may collect information such as your IP address and device information. For example, we use Wordfence to privde a firewall and and extra layer of security on the Site. We also use tools like Bitwarden and Dashlane to create and store complex passwords.
- Wordfence privacy policy: https://www.wordfence.com/privacy-policy/
- Bitwarden privacy policy: https://bitwarden.com/privacy/
- Dashlane privacy policy: https://www.dashlane.com/privacy/

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Personal Information we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We may use your Personal Information for the purposes of advertising and retargeting. From time to time, we may release (publicly or privately) non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website, products, and services.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Bluehost to host our website on WordPress, and we use Hubspot as a CRM and marketing tool. Here’s a practical example of how these two technologies intereact with one another: using APIs, these two systems connect with one another to allow us to do things like sync user information from Wordpress to Hubspot, or even to create forms in Hubspot and embed them on the Wordpress site.

We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. We use Cloudflare as a Content Delivery Network to boost website speeds.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

FACEBOOK: https://www.facebook.com/settings/?tab=ads/
GOOGLE: https://www.google.com/settings/
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/

LINKS TO EXTERNAL WEBSITES

Our Service may contain links to external sites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy and terms and conditions of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party sites, products or services.

REMARKETING

We use remarketing services to advertise on third-party websites (including Google) to previous visitors to our site. This could be in the form of an advertisement on the Google search results page or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.

You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to, you can opt-out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

SECURITY

The security of your Personal Information is important to us, and we take appropriate measures to protect your Personal Information. We use SSL technology to host a more secure site, and we attempt to force the usage of things like unique, complex passwords, and two factor authentication (2FA) to make it more difficult for outsiders to access the data we hold.

However, please remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

DATA RETENTION

We retain your Personal Information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When you interact with the Site, we will maintain your Personal Information for our records unless you ask us to delete this information.

CHANGES

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post any updates on this page, and, if the changes are significant, we will provide a more prominent notice (including, for certain services, email notification of Privacy Policy changes).