FO·MO /ˈfōmō/ noun, INFORMAL
1 FEAR of MISSING OUT.
2 The anxiety one feels when they miss out on something new, exciting, or valuable.
"Our competition has some fresh new inventory, and now they're trending on Twitter - the FOMO is REAL!"
Online Shopping has grown +180% in the last 10 years, and still only makes up less than 15% of all sales in the U.S!
Between the age of convenience and times of economic uncertainty, your digital store is more important than ever before!